The first page of the Digipack is the first element of what the audience will see so we decided to use the DJ as our representation of the band. It has been discussed previously, that although The Bloody Beetroots are a band, we wanted to keep them under the radar with no identity. So, instead we have used the DJ, our main performance narrative as the face for our band. Of course, the front cover must represent the band in a positive, true light. For us, the band was rebellious, edgy and independent, which we tried to portray in the front cover. It is important that the front cover depicts what we intend to show in the video. So in a way we needed a photograph that summed up the video.
The inside left cover reflects our set design. It represents the DJ’s ‘home’ in which he makes money from playing music and lives independently. In a way, our video portrays the idea that without music there is nothing. In terms of our narrative, without the DJ/ The Bloody Beetroots music would not have been present. On another hand, however it could be suggested that he music encourages youths to run riot. Either way, it is for the audience to react personally to the video and produce individual responses. We have included a speech from Marianne Willamson that we thought summed up our video very well. It is almost a synopsis of what our video represents and the attitudes many gangs have towards communities and laws.
The inside right page has been kept very simple. With the majority of this side covered by the disc, we used a plane image of an empty stage with energetic crowds. So, with the CD you can see just the excited crowds, but without the CD the stage is anticipating the act; maybe The Bloody Beetroots. The final page (back cover) shows a finished production. The DJ’s headphones are placed onto of the decks. It shows that the music and rebellion is over for another night. Again, with audiences’ reactions it can be suggested that the rebellion has not stopped, but it may have carried on in another area.
The DigiPack was designed Photoshop. By using the photographs that we took on the day, we collected them all and decided which three to use. We edited slightly on the same program and added them to the page layout. With the inside right age, we searched in the internet from a crowd and stage. We saturated it to black and white and placed it in. It was an all round easy job, but as a group it was harder to decide, aesthetically if we were all satisfied with the cover. I think we tried to reflect the denotation of the general stereotype of youth and rebellion. With the use of colours, shapes and the general design, I think we used semiology appropriately. The use of edited photographs I think gave across the idea of cultural meaning. The idea that youths are superior in our society and will draw attention to themselves any way they can to cause a bigger effect on the rest of the community.
The inside left cover reflects our set design. It represents the DJ’s ‘home’ in which he makes money from playing music and lives independently. In a way, our video portrays the idea that without music there is nothing. In terms of our narrative, without the DJ/ The Bloody Beetroots music would not have been present. On another hand, however it could be suggested that he music encourages youths to run riot. Either way, it is for the audience to react personally to the video and produce individual responses. We have included a speech from Marianne Willamson that we thought summed up our video very well. It is almost a synopsis of what our video represents and the attitudes many gangs have towards communities and laws.
The inside right page has been kept very simple. With the majority of this side covered by the disc, we used a plane image of an empty stage with energetic crowds. So, with the CD you can see just the excited crowds, but without the CD the stage is anticipating the act; maybe The Bloody Beetroots. The final page (back cover) shows a finished production. The DJ’s headphones are placed onto of the decks. It shows that the music and rebellion is over for another night. Again, with audiences’ reactions it can be suggested that the rebellion has not stopped, but it may have carried on in another area.
The DigiPack was designed Photoshop. By using the photographs that we took on the day, we collected them all and decided which three to use. We edited slightly on the same program and added them to the page layout. With the inside right age, we searched in the internet from a crowd and stage. We saturated it to black and white and placed it in. It was an all round easy job, but as a group it was harder to decide, aesthetically if we were all satisfied with the cover. I think we tried to reflect the denotation of the general stereotype of youth and rebellion. With the use of colours, shapes and the general design, I think we used semiology appropriately. The use of edited photographs I think gave across the idea of cultural meaning. The idea that youths are superior in our society and will draw attention to themselves any way they can to cause a bigger effect on the rest of the community.
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